A podcast for real estate industry professionals who are doers.

Each episode will feature an interview with a top producer or someone who is doing things differently in an exciting way.


It’s Tangible: Strategies You Can Implement Today. Short Chapters designed for busy sales people.

If $12 leads to 1 sale, will your commission be a good ROI?


This guide for busy real estate industry professionals is a "choose your own adventure" style guide featuring short chapters with tangible marketing ideas and tactics.


Matt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelors and masters degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing. As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals. As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results. Matt finds great enjoyment out of being a professor of digital marketing at a local university and is often available (especially if the location is warm) to speak to groups of all sizes. Matt has an amazingly supportive wife and young son who are also his favorite accomplices for trips of all kind during which they enjoy checking out new and far away restaurants.

Matt Muscat


Matt's Tangible tips have helped me to grow my loan originationvolume by over 315% in 3 years.


Branch Manager & Loan Officer, Treadstone Funding

Using a variety of the TAG strategies to communicate systematically on a personal level with the top 20% of people in my database has been the leading indicator for consistent business growth year over year.


Team Leader, Tucker Team, Keller Williams Realty

Matt's tangible approach to marketing helps us to implement real strategies for connecting with clients instead of chasing big ideas that never get done.


Team Leader, May Group Realtors, RE/MAX of Grand Rapids